Thursday, November 29, 2007

Creating a Marketing Plan/Weekly Post#3CSIS299

If you want to seriously expand your E-business and be successful. It would be very important to take Marketing plan as serious as you did with your business plan. As in the Creating a Winning E-Business defines marketing Plan provides the details behind this market palace analysis summary. It specifies how your business will manage the marketing mix in order to generate sales and profits. A good marketing plan will define the market in your business will operate. Focus on your potential customer and your competition. Have a clear idea for how to find customer and keep them for long term and spread the word as well. A fine marketing plan will always be ready to absorb the fluctuation in the market.
A marketing plan should have a solid and clear over all objective. You should know how much your knowledge of know how you have. It should define the strategies to execute your plan. Also, the mission of you business has to be clear and achievable. The responsibilities should defined and allocated. Also, marketing plan has to be aligned with your budget and objectives and accomplishments should be recorded.

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