Advertising on the world wide web may sound easy and there are tools that make your job simple. The real question is how would some one get him self to the point that people would find you among the crowd. Do you really have to do something as drastic as in the case half.com that goes on to persuade a town to change their name so your business gets the attention. I mean what exactly would it take to get your business off the ground. Unless you have some very unique idea or product or service which is not that easy. Do average Joe really have a chance to be successful?
If we just keep tying, some day might be our turn.
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